Lazard: Halo 3 To Quickly Push $200m In Sales


Following a meeting with Microsoft Xbox execs, Lazard analyst Colin Sebastian has estimated Halo 3 sales could quickly reach $200 million in "one of the largest and most successful product launches in digital entertainment."

Sebastian says the launch prediction is "based on our conversations with Xbox management as well as our own industry checks," with "significant preorders and broad consumer anticipation" of the Xbox 360 title.

"In addition," he said, "we expect Halo 3 to drive increasing Xbox 360 hardware sell-through, supported by the August price cuts. We note that incremental retail foot traffic resulting from the Halo 3 launch benefits video game specialty retailer GameStop."

However, he notes that even if Sony lower the price on the PS2 or introduce a new lower-priced PS3, he expects Microsoft will hold steady with its own price, but adds "we do not rule out the possibility of other promotional activities into the holiday period as Microsoft seeks to take full advantage of Halo 3 momentum."


分析家Colin Sebastian预计光环3销售额将迅速突破2亿美元，并以此带动硬件销量。

比大片猛啊

比HALO卖得好的游戏也没像这样宣传.

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比HALO卖得好的游戏也没像这样宣传.

确实

MS有才

游戏其实也就那样了 就是MS有钱 宣传太猛了 搁3差5的就看到一次新闻 {又说了一遍这话 我倒 ]

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原帖由 ffcactus 于 2007-9-14 14:39 发表
比HALO卖得好的游戏也没像这样宣传.

看看kz的宣传:D

首日销量没多少意思。问题是长卖才是关键。halo2那么高最后不还是没长卖的任天狗卖的多。

电影公司喜欢搞首日，但最终票房才是目标。

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原帖由 北大青鸟 于 2007-9-14 15:19 发表
首日销量没多少意思。问题是长卖才是关键。halo2那么高最后不还是没长卖的任天狗卖的多。

电影公司喜欢搞首日，但最终票房才是目标。

halo2的长卖还不够

一定要和任天狗比才行么

和电影比?

一张电影票和一张游戏比,很有才

一张电影票几元啊？大把的电影院票价不到4加元，一张HALO3起码79.9元，好大一股酸味儿啊～～～

必然啊/哈

看看HALO3的最终销量.

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原帖由 ffcactus 于 2007-9-14 14:39 发表
比HALO卖得好的游戏也没像这样宣传.

没halo卖得好的游戏宣传得比这还猛哟.

:D 我预定了，就等游戏送到我家门口了。

引用:

原帖由 ffcactus 于 2007-9-14 14:39 发表
比HALO卖得好的游戏也没像这样宣传.

没halo卖得好的某游戏宣传得比这还猛,活丑:D