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[新闻] 雷吉:任天堂将“尝试”通过智能手机及平板设备,让玩家认识到任天堂的游戏性!



in an interview with King 5 news, Nintendo of America president and COO Reggie Fils-Aime reveals that the company is interested in "experimenting" with mobile devices, mostly in a way that will keep their brand relevant in this brave new mobile world as well as drive more customers to their own gaming hardware. Fils-Aime states "We recognize that there are a lot of smartphones and tablets out there, and so what we’re doing is we’re being very smart in how we use these devices as marketing tools for our content."



虽然任天堂公司曾多次否认有开发移动平台游戏的计划,但是面对日益火爆的移动平台市场显然也有些坐不住了,在接受King 5 news采访时,NOA总裁雷吉称任天堂对“尝试”使用移动平台是感兴趣的。“我们认识到目前人们有大量智能手机和平板设备,我们也应将其作为推广任天堂丰富游戏资源的重要市场工具”

但这并不意味着任天堂将大举进军手游。”我们也可以在移动设备做一些事情,以营销为导向,让人们认识到任天堂的游戏性,完整的游戏将只会出现在任天堂设备上,但我们乐意在平板和智能手机做些事情,让玩家回归任天堂设备。“

http://toucharcade.com/2013/12/1 ... phones-and-tablets/


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