PS3疲软的核心问题在于价格！

世嘉公司高层对路透社谈到PS3的疲软问题时指出，要解决目前的尴尬局面，就不许有适当的价格策略，特别是应该在2008年解决机器价格过高的问题，通过降价带动市场需求。这一论调与几周前Ubisoft所言完全一致。看来PS3要降价了！！！

Sega exec says price is key for PS3
Mark Androvich 18:36 (BST) 02/07/2007

Follows similar comments from Ubisoft

Speaking to Reuters, a Sega Sammy executive has said that Sony may need to reduce the cost of PS3 by 2008 in order to increase consumer demand.

"Name brand, price and software are what count," Sega Corp. corporate director Masanao Maeda said. "Since it's getting difficult to make software availability a differentiating factor, superior marketing and pricing strategy will be the key for Sony."

Maeda's comments come a few weeks after Ubisoft's Yves Guillemot suggested that a PS3 price cut is needed to boost sales.

According to Enterbrain figures, the Nintendo Wii outsold the PS3 in Japan by a ratio of more than six to one during the month of June.

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