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小米终于打算让全球抢起来了,我就说米4卖个3000万毫无难度

posted by wap, platform: VIVO Xshot
北京时间7月31日早间消息,《福布斯》杂志网站报导,根据数据分析公司Strategy Analytics提供的数据显示,在过去3个月时间里,仅仅成立4年的小米瓜分了5%的全球智能手机市场份额,单季度销售了多达1510万部手机。相对于去年1.8%的市场份额,小米目前在手机市场所占的份额已经达到了5.1%。
2014年第二季度全球智能手机出货量
数据显示,小米甚至已经跻身成为了全球手机销售市场的五强之一。由于拥有成功的在线销售经验和顺畅的销售渠道,让小米手机在中国市场大受欢迎,其销售额在每个季度都有明显的提升。
小米会通过其官网采取一种被称为“闪购”的销售模式来出售自己的手机和平板电脑。为刺激消费者,该公司当众宣传面世的小米手机3在几秒钟之内就被用户抢购一空。
公司CEO雷军无论在各种场合都在竭力模仿史蒂夫-乔布斯,无论是讲话还是穿衣风格。而他们的小米手机4也与苹果的iPhone有着太强的相似度,即使他们的官网似乎也在模仿苹果的网站。小米的做法显然会激怒一些人,但事实证明确实非常奏效。
小米的下一步就是将产品卖到海外市场,尤其针对亚洲和欧洲的客户群。“由于西方的用户对我们品牌没有任何概念,因此这需要消耗大笔资金。”小米方面表示。去年小米公司挖来了前谷歌Android移动部门产品管理的副总裁雨果-巴拉,其主要目的就是为了帮助小米在国际市场扩大影响力。而现在巴拉的主要工作,就是帮助新东家针对“小米模仿西方公司”批评之声来进行辩解。
2014年第二季度全球智能手机市场份额
倘若海外销售不畅,小米至少也可以在中国市场抢占更多的份额。策略分析公司表示,亚洲和非洲已经成为了全球智能手机市场需求最强的两个区域,北美和欧洲则因为运营商提供补贴的变化则有着放缓的趋势。正因如此,苹果最近才与中国最领先的运营商中国移动签署了合作的合同,这也势必会提升其在华销售业绩。
在2014年第2季度,三星以25.2%的市场份额依然占据全球市场的领先地位,紧随其后的是苹果,其份额为11.9%。6.2%的华为和5.4%的联想并没有像去年一样保持猛烈的增速,观察家认为这种“快速增长的时期即将结束”。
在第二季度,全球智能手机的出货量同比增长了27%,达到创纪录的2.95亿部。而Android手机在第二季度销售的新手机里,也占据了85%的份额,这又创造了一个新纪录。


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posted by wap, platform: VIVO Xshot
阿三已经进入状态了

http://www.santaihu.com/2014073101.html

三泰虎7月31日译文,中国智能机厂商小米声称米3智能机今天第二次放到Flipkart上出售,仅仅5秒钟就售罄。上周,米3第一次开卖时39分钟就脱销。跟上次一样,小米并未透露这次有多少部手机放到网上销售。然而,进出口跟踪网站Zauba披露,7月25日仅仅有10400部米3智能机被送往印度。

在第一轮销售中,多达10万人为了这部手机在Flipkart上注册,但只有少数人成功购得。在第二轮销售中,小米放开更多人注册。
小米已经为定于8月5日举行的下一次“限时抢购”调整了规则。甚至以前为了购买这部手机而已经注册的人也得从7月29日下午6点开始重新注册。
许多已经注册的twitter用户报告称他们遇到了错误,有些人表示他们还未登陆,手机就已经卖光了。


以下是《印度时报》读者的评论:
译文来源:三泰虎 http://www.santaihu.com/2014073101.html

Shariq (Location)
xiaomi clearly never had enough stock and all that they did is clear publicity stunt to start their venture in india
显然,小米的库存不够,他们所做的一切无非是宣传噱头,方便开启他们在印度的冒险事业。

vthommandra Kumar (Location)
Flipkart should not allow the companies to take people for a ride.
Flipkart不应该让这些公司欺骗人

Angad Shah (Unknown)
Not a healthy way to enter the market..though the phone spec looks impressive
不是进入市场的健康方式,虽然手机配置给人留下了深刻印象

Ashish Singh (Unknown)
Not a good approach ... it's just creating artificial shortage ....
不是明智的做法,人为制造的短缺

sunil kumar lala (Hyderabad)
Seems to be FlipKart is playing games with us. I was eagerly waited to buy this phone before time turns 2P>M on Tuesday.But, everything is in vain . When i clicked on 'Buy' button it displayed 'OutofStock'
看来FlipKart在耍我们啊。我迫不及待想入手这部手机,但是一切都是徒劳。当我点击“购买”按钮时,屏幕显示“没货”

madys_007 (Location)
Not a good approach by Xiaomi ... people wont wait that much if this will happen again on next sale date .... going out of stock in less then a minute is ..... in this way almost half of the potential buyers will drift away.
小米的做法不够明智。如果下次再出现这种情况,人们会失去耐心的....几分钟就脱销了...照这样下去,几乎一半的潜在购买者会流失的。

Advocate Sarin ()
I had registered to buy this mobile but when I found not available I purchased Samsung Galaxy S4.
为了买这部手机,我特地去注册了一个号,但是当发现没货后,我转而购买了三星Galaxy S4

Kumar Ramkrishnan (Thane)
Xiaomi, please be advised, the 'flash sale' issue is slowly translating into a matter of 'sour grapes' for your customers. You may actually lose customers in the bargain!
小米,请注意,“限时抢购”问题会慢慢转变成你们客户的“酸葡萄”。你也许会失去客户。

Advocate Sarin (Location) replies to Kumar Ramkrishnan
Yes that's going to happen. I had registered with Flipkart to buy when they failed on 22nd July I went to the other site and purchased Samsung Galaxy S4 and Good bye Xiaomi and Flipkart.
是的,这个可能有。7月22日时,我去Flipkart注册了,但是没有买到,后来我去了另一家网站买了三星Galaxy S4,再见小米,再见Flipkart。

nitin.chobhe (Pune)
I think people should avoid companies who do not care about customers at the point of sale itself (OnePlauOne, Xiaomo comes to my mind: Invite for buying? What the heck is that???) I don't know what they will do at the time of after sales service. It's better to stay away from such companies.
我认为人们应该对这些公司敬而远之,那些公司在卖产品时的那一刻不关心客户感受。不知道售后时又会怎么样。最好远离这类公司。
Himanshu Singh (Gwalior)
i didnt find buy link even when i logged in well before time
我早早就登陆了,却没有找到购买链接

Vivek K (Mumbai)
this is absurd. only 10000 phones and crating hype like they are coming with million units
Agree (1)Disagree (0)Recommend (0)
荒唐。只有10000部手机,却炒作得像是他们携百万部手机来的架势。

vicky (pune)
flipkart has to disclose how many pieces they were actually selling. FlipKart has a brand image to protect
flipkart必需披露实际卖了多少部手机。

Prateek Verma (Indore)
It is first time that peoples are going insane for a chinese brand
Agree (1)Disagree (0)Recommend (0)
人们还是头一回为了中国品牌而疯狂啊。

prince griffin (DELHI)
Such stupid practice only defame the brand image.
这种做法太愚蠢了,会毁了品牌形象

satish babu s (Unknown)
i dont see this as a sensible marketing. all people don't wait for a week and month long to buy their phone.. many of my friends who registered for sale got frustrated for not getting the phone and they just changed the plane of buying it and bought some other phones... this is just not the rite way of attracting customers...
我不觉得这是明智的营销做法。不是所有人都能等上一周乃至一个月去买他们手机的。我有许多朋友注册了,但是没有抢到,失望之下转而购买其他手机。
这并非是吸引客户的正确做法。

Lakhwinder Ghuman (Unknown)
Flipkart started displying 'Out of Stock' even before the actual start of sale.
甚至还没真的开始卖,Flipkart网站上就显示“缺货”。

Shahzaad Tayyab (Riyadh, Saudi Arabia)
I was waiting on line almost one hour before 2pm t



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