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标题: [新闻] Unity大裁员 [打印本页]

作者: qazqaz 时间: 2022-6-30 20:21 标题: Unity大裁员

https://www.pocketgamer.biz/news ... A&fs=e&s=cl

因为苹果更严格的隐私保护，Unity的广告业务不顺利，要裁员4%。~

所以还是买苹果手机好，安卓这种广告机玩玩就算了，不能干正事~~

Unity lays off 4% of workforce following "resourcing levels against our company priorities"

Multi-platform game engine Unity has laid off a minimum of 150 employees from offices worldwide at a time when the ability to use targeted ads is diminishing.

According to posts on Blind – and confirmed by Unity itself – the company has let go of roughly four per cent of its workforce, accouting for around 200 people.

Ad targeting trouble
Whilst Unity has confirmed that layoffs are occurring throughout this week, reports have claimed that previous layoffs took place only one month ago. Despite Unity’s large developer userbase, its revenue is dependent on Unity Ads which are themselves heavily reliant upon mobile. With targeted advertising suffering due to Apple’s privacy crackdown, user acquisition campaigns have been hindered.

The layoffs thus far have impacted Unity employees in Denmark, the US and Canada.

"As part of a continued planning process where we regularly assess our resourcing levels against our company priorities, we decided to realign some of our resources to better drive focus and support our long-term growth," according to a prepared statement from Unity.

"This resulted in some hard decisions that impacted approximately four per cent of all Unity workforce. We are grateful for the contributions of those leaving Unity and we are supporting them through this difficult transition."

Adtech company Bango's recent research suggests that nearly a third of gaming app businesses may close due to new ad regulations, and SaaS company Tempr. recently released its report and analysis of the user acquisition landscape post-iOS 14.

作者: Nemo_theCaptain 时间: 2022-6-30 20:24

Niantic也大裁员了
但是这俩公司吧，过去几年又不是没赚钱，甚至还大手笔的搞过一些收购
所谓行情不好都是借口，又不能承认自己经营不善没整理好资金流，那就当然只能东扯西扯了

作者: weileziyuan 时间: 2022-6-30 20:37

4%就叫大裁员？~

作者: kony 时间: 2022-6-30 20:46

本身就是管理不善的问题，跟APPLE隐私保护策略关系不大。。
去年UNITY还用16亿收购了威塔工作室。。。我反而觉得他们是花钱太狠了

作者: Nemo_theCaptain 时间: 2022-6-30 20:48

引用:

原帖由 weileziyuan 于 2022-6-30 20:37 发表
4%就叫大裁员？~

Unity裁员比例4%，总人数已经超过200人
Niantic裁员比例8%，总人数约90人
也都不少了

另外还有个事情值得关注
这是直接裁员的人，没裁员但通过降低待遇或者项目设阻恶心你，逼你自己走的，有多少？
游戏公司可没少玩这一套
动视暴雪在2018年宣称直接裁员的只有QA和PR，但实际上逼走了一大片开发者甚至导演

[ 本帖最后由 Nemo_theCaptain 于 2022-6-30 20:59 编辑 ]

作者: moyanljx 时间: 2022-6-30 20:54

是不是和马一龙一样想把在家办公的都裁了？

作者: Epilogue 时间: 2022-6-30 21:40

国内手游内卷到都开始抛弃了Unity转投虚幻4了，日子不好过正常。

作者: 蛇狸 时间: 2022-6-30 22:28

posted by wap, platform: iPhone
虚幻5出来之后吓怕了？

作者: Nemo_theCaptain 时间: 2022-6-30 22:31

引用:

原帖由蛇狸于 2022-6-30 22:28 发表
posted by wap, platform: iPhone
虚幻5出来之后吓怕了？

虚幻5的改进主要都是针对次世代主机和高端PC的
对手机没啥意义，和那个没关系

作者: 超越怪的猫肉人 时间: 2022-6-30 22:53

posted by wap, platform: Android
Unity每年赚的钱也不少吧，这几百人的薪水都付不出来？

作者: Nemo_theCaptain 时间: 2022-6-30 23:01

引用:

原帖由 超越怪的猫肉人 于 2022-6-30 22:53 发表
posted by wap, platform: Android
Unity每年赚的钱也不少吧，这几百人的薪水都付不出来？

跟资本家谈这个相当于与虎谋皮，可以谋，但需要的是猎枪而不是一张嘴
大部分游戏公司当然都没有“不准裁员”的规定
少数如UBI，因为那是准国企，和加拿大东南亚市局签合同解决就业的，吃大锅饭的，才不准裁员

[ 本帖最后由 Nemo_theCaptain 于 2022-6-30 23:04 编辑 ]

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