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标题: [新闻] SE表示将加大投入盈利事业古墓9销量未达预期古墓10危险了？ [打印本页]

作者: flies 时间: 2013-3-27 16:47 标题: SE表示将加大投入盈利事业古墓9销量未达预期古墓10危险了？

原文：http://www.sankeibiz.jp/business ... 303270701006-n1.htm

翻译转自：http://bbs.tgbus.com/thread-4364342-1-1.html

SQUARE ENIX控股公司26日发布公告，2013年3月期的累计最终损益，将之前预期的35亿日元黑字，下调为130亿日元赤字。最终赤字为过去两财年未有的最大的一次赤字幅度。

欧美向家用机大型游戏的发售不力是赤字的主因，营业利益因此从预想的75亿日元黑字，下调至60亿日元赤字。这是2003年4月该公司成立以来首度营业赤字。

社长和田洋一本日在记者招待会中透露，6月任期届满之后就会退出经营管理，这个职位将由现任财务总监松田洋祐接任，另外管理团队也会换成全新阵容，这些将会在6月的股东大会上正式决定。受到业绩恶化的影响，和田实际上是引咎辞职。

同时公布明年减薪处分，和田将下降6成，副社长本多圭司和松田下降4成。

和田在会见记者时说“今后将不会干涉公司经营”，表示其今后将继续作为一名职员从事网络业务与新兴市场业务。

此外，松田也表示“现在公司的全部业务、全部事业将会从零开始从根本上改革，赚钱的事业会继续投入资源，不能的就重新评估”。为了恢复业绩，公司业务组织将会进行重组。

本月发售的《古墓丽影9》和去年11月发售的《终极刺客：赦免》等，原本预期销量超过300万本，这些在欧美销售反响都是不振。因此，该社将会终止非大热游戏的发售，重新决定游戏的开发方式，本财年会有约100亿日元的特别损失预想。

去年开始运营的网游《勇者斗恶龙10 觉醒的五种族ONLINE》也未出现爆发性热潮。在社交游戏崛起、激变的事业环境中，公司急需建立能够盈利的体制。

[ 本帖最后由 flies 于 2013-3-27 16:53 编辑 ]

作者: 便腥惊肛 时间: 2013-3-27 16:50

我觉得古墓10肯定会有，除非SE倒闭

作者: liangjiami 时间: 2013-3-27 16:50

古墓丽影9销量多少了？

作者: flies 时间: 2013-3-27 16:56

目前可以肯定的是，为了扭亏据置业务将会缩减便携业务将会加大投入。

作者: flies 时间: 2013-3-27 16:59

综合判断，SE业务重组对任系平台影响稍微正面，对索系平台影响稍微负面。

作者: kakashizll 时间: 2013-3-27 17:46

引用:

原帖由 flies 于 2013-3-27 16:59 发表
综合判断，SE业务重组对任系平台影响稍微正面，对索系平台影响稍微负面。

对手机平板业务稍微正面，对掌机业务稍微负面

作者: 111xxx 时间: 2013-3-27 18:52

posted by wap, platform: UC

杀手和古墓这么良心三百万都不到，看来真是除了fps都没人玩啊。

作者: chovosky 时间: 2013-3-27 19:09

这文章太误导了，看看详细数字

http://www.eurogamer.net/article ... to-hit-expectations

3.4 million copies of Tomb Raider have been sold in four weeks, publisher Square Enix has revealed, which is not enough to hit the game's sales target.

Fellow Square Enix title Hitman Absolution sold 3.6 million units since its launch in November last year, while Sleeping Dogs sold 1.75 million since last August.

There's no mention of what the company's internal sales expectations were for the trio, just that all three missed their respective marks.

Square Enix expected 14.9 million retail game sales from North America and Europe combined in its six-monthly forecast last September. Considering the fact that Tomb Raider, Hitman Absolution and Sleeping Dogs were the only big releases for these regions and accounted for a combined 8.75 million sales worldwide, it's clear that their targets were a good deal higher.

三作游戏总共卖了8m, 光tr一个月就卖了3.4m，但是se的预期值是14.9m，这是哪个傻逼订的？注意，这不包括数字销售

作者: mushroommg 时间: 2013-3-27 19:40

一个月就卖340万居然还不满意，妈的神了

作者: lsn 时间: 2013-3-27 19:41

引用:

原帖由 chovosky 于 2013-3-27 19:09 发表
这文章太误导了，看看详细数字

http://www.eurogamer.net/article ... to-hit-expectations

3.4 million copies of Tomb Raider have been sold in f ...

真正误导的是eurogamer才对啊，尼玛的把预期销售当成出货量了

作者: unsword 时间: 2013-3-27 19:52

这尼玛一个多月卖了300多万还不够，真以为自己是cod？

作者: chovosky 时间: 2013-3-27 19:56

引用:

原帖由 lsn 于 2013-3-27 19:41 发表

真正误导的是eurogamer才对啊，尼玛的把预期销售当成出货量了

Square Enix expected 14.9 million retail game sales from North America and Europe combined in its six-monthly forecast last September

预期是14.9m,平均下来se预期每个游戏5m

作者: wei89wei 时间: 2013-3-27 20:00

自家日呆全部都是屎了,不靠压榨下工作室怎么盈利,本来是脑袋一拍定个15M的,怕被人觉得无脑稍微改个不是整数的好了

作者: chovosky 时间: 2013-3-27 20:01

别的媒体说法是一样的

http://ca.ign.com/articles/2013/ ... fail-to-hit-targets

Square Enix has revealed that despite selling well, Tomb Raider, Hitman: Absolution and Sleeping Dogs all failed to hit the company's internal sales expectations.

As part of its latest financial report, it was revealed that Tomb Raider has managed to ship 3.4 million copies, while Hitman: Absolution sold 3.6 million units and Sleeping Dogs has sold 1.75 million.

3个游戏8m的失败，是哪个位面的？不包括数据销售

作者: Einzbern 时间: 2013-3-27 20:03

多做手游吧，别往主机上投钱了

作者: chovosky 时间: 2013-3-27 20:05

http://www.shacknews.com/article ... pected-franchise-to

Far Cry 3 sales 'much higher than expected,' franchise to be one of Ubisoft's 'major pillars'

According to new figures released by Ubisoft, the game has shipped over 4.5 million units, resulting in "a much higher-than expected performance." Ubisoft pointed out that it was the "highest-rated shooter" of 2012, which likely helped the game get quite a bit of traction. (It ranked #5 on Shacknews' Best of 2012 list.)

The success of Far Cry 3 means that it is now "one of the major pillars of our offering for core gamers." That means we can expect much, much more Far Cry in the future. CEO Yves Guillemot said that "we now have greater visibility in terms of future revenue and profitability for this franchise."

对比ubi的farcry 3,才4.5m就说大成功要出续作，对比se，他们在干嘛？

作者: 历史厨 时间: 2013-3-27 22:17

引用:

原帖由 mushroommg 于 2013-3-27 19:40 发表
一个月就卖340万居然还不满意，妈的神了

你的反应和IGN这新闻的最热回复一样.
http://www.ign.com/articles/2013 ... fail-to-hit-targets
DFury7 • 21 hours ago
−
Tomb Raider selling 3.4 million in less than a month is less than expected? What did they expect,COD numbers?
赞成899 反对6

总的来说,SE实在是有病.

作者: 永恒蔚蓝 时间: 2013-3-27 22:19

别开发主机游戏了

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