索尼公司今天宣布，将对整体公司架构和管理团队进行重大改组，将家电、数码和游戏业务进行彻底重组，以保证在全球经济形势下滑的环境下，增强公司竞争力，改善盈利能力，并加快网络化产品和服务的开发速度。

重组后的索尼将组建两个新的业务集团，其一是“网络产品和服务集团”（NPS），包括原PS游戏机业务集团——索尼电脑娱乐公司（SCE），VAIO个人电脑业务，移动产品业务（包括Walkman随身听产品线）以及软件和服务业务。NPS集团未来将主推技术创新，集中索尼最新研发成果的网络化新产品将是他们的主打（言下之意是类似目前的PS3业务，技术领先，但可能长期亏损）。该集团将由原SCE集团CEO兼总裁平井一夫统领，他的新职务是索尼公司执行副总裁，NPS集团总裁。

另外一个新建的业务集团名为“新消费产品集团”（New CPG），包括目前的电视、数码影像和家用影音业务，相对NPS的创新目标，CPG的产品线较为传统，将以提高盈利性和增长性为目标。现任索尼公司执行副总裁和电视业务集团总裁吉冈浩将统帅New CPG，新职务是索尼公司执行代理总裁，New CPG集团总裁。

与此同时，索尼还将建立两个跨平台的业务团队，分别是主管跨业务部门技术研发的“通用软件/技术团队”，以及“制造、物流、采购”团队。公司高层方面，现任公司董事会主席兼CEO的Howard Stinger将再兼任公司总裁（社长），原社长中钵良治则会担任董事会副主席。

Howard Stinger表示，此次重组将提升索尼的创新能力，保证索尼在全球化的数码、网络时代赢得有利位置。索尼的公司架构重组和高层人事变动将于今年第二季度伊始即4月1日开始实施。


Howard Stinger

平井一夫升官了

便携版PS3

VAIO P3

金融危机祸害不浅阿

4月1日

引用:

原帖由 carnon 于 2009-2-27 17:16 发表
4月1日

记得少打游戏，多看新闻~~

http://www.sony.net/SonyInfo/New ... 09-028E/09-028E.pdf


Tokyo, February 27, 2009 -- Sony Corporation (“Sony” or the “Company”) today announced a major
reorganization and a new management team. The changes, effective April 1, 2009, will fundamentally
reorganize the company’s electronics and game businesses to improve profitability and strengthen
competitiveness in the midst of the continued global economic crisis. They will also accelerate the production of innovative networked products and services by strategically integrating these two business groups.

“Consumers want products that are networked, multi-functional and service-enhanced utilizing open
technologies, and user experiences that are rich, shared and, increasingly, green,” said Mr. Stringer in
announcing these changes. “This reorganization is designed to transform Sony into a more innovative,
integrated and agile global company with its next generation of leadership firmly in place. The changes we’re announcing today will accelerate the transformation of the Company that began four years ago. They will now make it possible for all of Sony’s parts to work together to assume a position of worldwide leadership and, together, achieve great things.”

The Board of Directors has endorsed a reorganization of the Company naming Mr. Stringer as President of
Sony Corporation in addition to his current responsibilities of Chairman and CEO. Working with his newly
appointed electronics leadership team, he will directly oversee the electronics business to enable faster
implementation of his strategic direction.

At the heart of the reorganization is the formation of two new business groups:

▪ The Networked Products & Services Group will include Sony Computer Entertainment (“SCE”); personal
computers (VAIO); new mobile products, including the current WALKMAN lines; and Sony Media Software and Services, which develops a common service platform across Sony products. The mandate of the group is to maximize the potential and pace of Sony’s innovation and to enhance profitability in Sony Corporation Announces Major Reorganization and New Management Team Led by Howard Stringer Moves Will Draw on Company’s Core Strengths to Spark Further Innovation, Strengthen Competiveness, Improve Profitability and Position Sony as A Global Leader in Products and Services for the Digital, Networked Age networked products and services. The group also plans to incubate new products leveraging Sony’s best technologies. Integral to this process is the utilization and expansion of the PlayStation Network service platform, which currently has 20 million registered accounts globally.

Leading the Networked Products & Services Group will be Kazuo Hirai, who will become Executive Vice
President of Sony Corporation and President of this group. He will also continue in his current role as
President and Group CEO of SCE. Kunimasa Suzuki, currently President of the Consumer of America
Group of Sony Electronics in the U.S., will become Senior Vice President of Sony Corporation and Deputy
President of this group. Within this group, Mr. Suzuki will lead the new home and mobile business
incubation project to create new products that utilize the best technologies from across the Company, as well as the VAIO Business Group.

▪ The New Consumer Products Group (“the New CPG”) will include the current Television, Digital Imaging,
Home Audio and Video businesses. The New CPG will focus on profitability and sustained growth by
enhancing product innovation and competitiveness and improving the speed and efficiency of operations.
The New CPG will also concentrate resources on further development and growth in emerging markets.
Hiroshi Yoshioka will become Executive Deputy President of Sony Corporation and President of the New
CPG. (He is currently Executive Vice President of Sony Corporation and President of the TV Business
Group.) The Semiconductor and Component Business Group will also report to him, to help ensure
effective coordination with Sony’s products and enhanced profitability for these businesses. Yoshihisa
Ishida, currently Senior Vice President and President of the VAIO Business Group, will head the TV
Business Group.

In addition, two cross-company units will be created with the aim of ensuring that Sony’s networked products and services can communicate seamlessly with a common user interface and will reach consumers in a fast, cost-effective and efficient manner:

▪ The Common Software and Technology team, to be led by Senior Vice President Keiichiro Shimada, will
develop and implement integrated technology and software solutions across the products groups, and
provide coordinated software development services to the product groups. This group’s goal will be to
assure maximum efficiency, common user experiences and consistent technologies. Mr. Shimada will also
oversee R&D and technology strategy.

▪ The Manufacturing/Logistics/Procurement team, to be headed by Yutaka Nakagawa, Executive Deputy
President, will be charged with ensuring the most efficient supply chain solutions throughout these two new
business groups. The group will leverage scale in procurement, eliminate duplication and redundancy,
3 outsource manufacturing and design processes as appropriate, and help improve the Company’s green
product profile.

As of April 1, Dr. Ryoji Chubachi will become Vice Chairman of the Company. He will remain a member of
the Board and a Representative Corporate Executive Officer and will assist the CEO and also oversee product
safety and quality, and Sony’s environmental policies.
Katsumi Ihara is expected to become an executive director of Sony Financial Holdings Inc. (“SFH”) subject to the determination at the annual SFH Shareholders Meeting to be held in June 2009, and will no longer be a member of the Board or a Corporate Executive Officer of Sony Corporation as of April 1, 2009. Between
April 1 and his appointment in June 2009, he will remain with Sony Corporation as Corporate Executive,
Executive Deputy President.

Since the start of the current management structure in June 2005, Sony has implemented a number of
structural reforms, improved product competitiveness and enhanced cross-company collaboration under the
Sony United initiative. As a result, the Company achieved new fiscal year records in sales and net income in the fiscal year 2007.

Based on this strengthened management foundation, the new management structure announced today aims to
provide new products and services, create new customer value, strengthen competitiveness and improve
profitability.

“I look forward to supporting the new management team as they transition into new areas of responsibility and to continuing to add value in my new role,” said Dr. Chubachi. “I am pleased that, building on the structure we’ve created over the years, the company is poised for an even greater future.”

Additional details of these organizational and personnel changes will be announced at a later date.

[ 本帖最后由 STRIFE 于 2009-2-27 17:41 编辑 ]

骚尼的日子也不好过

看着像是要架空Stinger

[posted by wap]

名字不好听啊

2009-2-27

  索尼集团公布重大重组计划以及由斯金格领导的新管理团队
将采取措施发挥公司的核心优势，以激发未来的创新、提升竞争力和赢利能力，致力于使索尼成为数字化、网络化时代产品与服务方面的全球领导者
   

     
     东京，2009年2月27日—索尼公司今天宣布了一个重大重组方案和新的管理团队。将于2009年4月1日生效的这些变化，将根本性地重组该公司的电子和游戏业务，从而在全球经济危机中提升赢利能力和竞争力。这些措施还将通过将两大业务集团战略性整合，加快创新性网络产品与服务的开发。

     索尼公司董事长兼CEO斯金格谈到这些变化时说：“消费者需要的产品应该是网络化的、多功能的、由应用了开放技术的强劲服务所支持的，用户的体验是丰富的、分享的和绿色的”。“这一重组将使索尼转型为一家由新一代领导团队坚强领导的，更加创新、融合和灵活的全球化公司。我们今天宣布的变化将加速四年前开始的公司改革。它将使索尼各部门共同协作，令索尼在全球重获领导地位，并创建辉煌。”

     董事会批准了公司重组方案，任命斯金格在担任董事长和CEO的同时，担任索尼集团总裁。同他新任命的电子业务领导团队一道，他将直接负责电子业务运营，以确保他的战略方针更为快速的执行！

处在重组核心的将是两大新业务集团的组建：

     ▪ 网络化产品与服务集团，将包括索尼电脑娱乐（SCE）；个人电脑（VAIO）；新移动产品，包括现有的Walkman产品线；以及索尼媒体软件与服务部门，该部门将开发横跨索尼集团的共通服务平台。该集团的职责是将加快索尼创新的步伐并使创新潜力得到最大发挥，以提高网络化产品与服务的赢利能力。该集团还计划利用索尼最好的技术培育新产品。该过程中不可缺少的一部分是利用和扩展索尼的PlayStation Network的服务平台，该平台目前拥有全球2000万的注册用户。

     领导网络化产品与服务集团的将是平井一夫，他将成为索尼集团执行副总裁和该集团的总裁。他将继续担任索尼电脑娱乐公司的总裁和该集团CEO。现任索尼美国电子公司美国消费集团总裁的铃木国正，将成为索尼集团的高级副总裁和网络化产品与服务集团的副总裁。在这一集团里，铃木先生将领导新的家庭和移动业务的培育项目，利用索尼全公司最好的技术开发全新的产品。他还将领导VAIO业务集团。

     ▪ 新的消费产品集团将包括现有的电视、数码影像、家庭音视频业务。新的消费产品集团将通过提升产品创新、竞争力，以及运营速度和效率，以确保赢利并实现可持续增长。

     新的消费产品集团还将集中资源在新兴市场的进一步发展和增长。吉冈浩将成为索尼集团执行副总裁和新的消费产品集团的总裁（他现任索尼集团执行副总裁和电视业务集团总裁）。半导体和部件业务集团也将向他汇报，以确保与索尼产品线的协调、帮助这些业务提升赢利能力。现任索尼集团高级副总裁和VAIO业务集团的石田佳久，将领导电视业务集团。

     此外，将新组建两个跨公司的部门，旨在保证索尼的网络化产品和服务能够在一个共通的用户界面无缝连接，并以一种快速、低成本和高效的方式到达顾客。

     ▪ 共通软件与技术平台，由高级副总裁岛田启一郎领导。该团队将开发和实施跨产品集团的整合技术与软件解决方案，为产品集团提供协调的软件开发服务。该团队的目标是保证效率的最大化、共通的顾客体验和技术的一致化。岛田先生还将负责研发与技术战略。

     ▪ 生产/物流/采购平台，由执行副总裁中川裕领导。该团队将确保两大业务集团的供应链解决方案的效率最大化。该团队还将发挥采购的规模效应，清除重叠和多余的部分、视需要外包生产和设计流程，并帮助提升索尼集团的绿色产品开发。

     从四月一日起，中钵良治先生将成为索尼集团的副董事长。他将继续担任董事会成员和代表公司执行官，他的工作包括支持CEO、负责产品安全和质量、索尼的环保政策。

     井原胜美有望成为索尼金融控股集团的执行董事，这将由2009年6月召开的索尼金融控股集团的年度股东会议上决定。自2009年4月1日，他将不再担任索尼集团的董事会成员以及公司执行官。在4月1日到6月期间，他将继续留在索尼集团，担任公司执行官和执行副总裁。

     2005年6月成立现行管理团队以来，索尼实施了一系列结构改革，提升了产品的竞争力、在“Sony United”宗旨下加强了跨公司的协作。由此，索尼公司在2007财年获得了历史上最好的销售额和利润业绩。

     在这一强化的管理基础上，今天公布的新的管理架构旨在提供新的产品与服务、创造新的顾客价值、提升竞争能力和赢利能力。

     中钵良治先生表示：“我期待着在新管理团队转换到新的职责领域过程中，为他们提供支持，并将在我的新角色中发挥价值。在我们过去几年建立的公司架构基础上，公司将迎来更加美好的未来，对此我非常欣慰。”

     关于机构重组和人事变化的进一步细节将在晚些时候公布。

  （本文译自英文原文，仅供参考）



http://www.sony.com.cn/news_center/1992_3259.htm

vaio出了个上网本，用的系统跟PSP一样啊，以后看来要搞PC游戏了。

看来就是去年电子业务的不振让中钵良治顶包

VAIO P的XMB功能,无需打开WINDOWS就能上网听音乐看电影,很赞!